Not everything Apple does is good, but everything Apple does attracts attention. This time I must admit that I am a little surprised because I think that the page they put together for the launch of the Air Pods Pro meets the two characteristics.
I am generally not very fond of what Apple does in the web version of its sites. I think that many times what they do has an “old” feel and coming from the largest company in the world I always expect more from them.
For the launch of the Air Pods Pro however they put together a super entertaining site. With a lot of interactivity with the scroll, the detail to which we are accustomed and I think that in general they achieved an excellent product landing page experience.
I leave the link in case you want to see it.
PD: Did you want to buy them too after scrolling to the bottom or that’s just me?